Indigo Productions Creates Fundraising Video for Leukemia & Lymphoma Society at NYC Marathon

New York, New York – November 12, 2019 – When Max Rosen, CEO of Indigo Productions, met Louis J. DeGennaro, CEO of the Leukemia & Lymphoma Society (“LLS”), he was so moved to learn about the LLS mission that he volunteered to make a pro bono fundraising video for the famed charitable organization. The LLS is dedicated to curing leukemia, lymphoma, Hodgkin’s disease, and myeloma, and improving the quality of life of patients and their families.

The Indigo Productions crew spent the day filming the New York City Marathon this past Sunday, capturing unforgettable moments of the LLS team running, raising money for a worthy cause, and accomplishing a dream.  The runners were the living embodiment of the LLS motto, “Curing Cancer is a Team Sport.”
At the Marathon, the Indigo Productions team filmed the runners at numerous locations throughout the 26.2-mile course. It was an emotional day for all involved, most notably for the runners faced with cancer, and those running to raise money to find a cure. Thanks to great pre-production and great weather, the filming went flawlessly, and the edit was completed in just 2 days. Indigo Productions was proud to release the video on November 12, 2019.

Indigo Productions is a video production company headquartered in New York City. The company is renowned for creating compelling visual content for some of the world’s largest brands. Indigo also produces documentary, music, and entertainment projects. Max Rosen founded Indigo Productions in 1990.
According to Mr. Rosen: “It was an honor to work with the Leukemia & Lymphoma Society filming a world-class event like the New York City Marathon. My own father died of cancer. When Mr. DeGennaro told me about the great work that the LLS is doing, and the spirit and character of those who are running, I knew I had to help. The entire Indigo Productions team is passionate about using our talents to create great content for great causes. We look forward to working with the LLS again soon.”

For questions about the event or about the services offered by Indigo Productions, visit https://www.indigoprod.com/ or email info@indigoprod.com or call 212-765-5224.