Author: Max Rosen

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Why Social Media Video Marketing Is Crucial for Businesses

A recent Forbes article says that 80 percent of content marketing will be video by 2019 and that brands need to evolve with the times or risk dying out. It’s understandable that businesses are afraid of embracing social media video as one of their primary tools for marketing. The fears

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Jack Zahran president of Pinkerton

How to Make a Successful CEO Profile Video

I’ve had the privilege of meeting hundreds of CEOs, company founders, presidents, and C-Suite executives over the years. It’s always fascinating and inspiring to learn first-hand what makes them tick and to hear them describe their vision for their companies. And that’s the main reason for making a CEO profile

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Filming a live sporting event

Tips on Covering a Live Sporting Event in NYC

We recently teamed up with the New York Road Runners again to provide multi-camera coverage of the famed Fifth Avenue Mile races sponsored by New Balance. This exciting event consisted of 22 heats with more than 7,700 participants, and runners ranging from 8 to over 90 years old.  There are

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Man looking at phone reading about his health records

How to Create an App Launch Video that Actually Works.

Last month we delivered a mobile product launch video that addresses the key challenges most companies face when launching a new app. The video started generating sales from day one and has been a resounding success by every measure. “We opened our presentation by showing the video.  The entire crowd

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Broadway in NYC

Netflix Brings Marvel To Life in New York

In comic book mythology, the Marvel Universe is set squarely in New York. From Spider-Man’s home base of Queens to the Fantastic Four’s headquarters, the Baxter Building in Midtown to Doctor Strange’s Sanctum Sanctorum in Greenwich Village to the Avengers Mansion located on 890 Fifth Avenue, Marvel’s locations have become

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The 15 Must See Movies Of 2018

Although 2017 has just ended, it’s hard not to get excited about the upcoming film slate for 2018. With so many films being released, it’s sometimes hard to navigate which films should be seen in a theater with an audience, versus streaming it at home. All of these anticipated films

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