Video Production Blog
Pinned Posts:
How Much Does it Cost to Make a Video?
At least 10 times a week someone calls my office and asks “How much does it cost to make a video?” or some variation on that.
Indigo Productions Named a Top B2B Video Production Company in New York City
CEO, Indigo Productions Every year, Clutch announces its Leader Awards, a list of the highest-performing B2B service providers by geographic location. We’re thrilled to announce that Indigo Productions has been named a top B2B company in New York City in the creative and design category. It’s an honor to be
What to Wear for a TV Interview or a Video Production Shoot
CEO, Indigo Productions It never ceases to amaze me how many people – including VERY high-profile people – show up for television and video shoots wearing clothes that look terrible on camera. A proper wardrobe is critical. Viewers decide whether they like you and trust you almost instantly, and what
Blogs:
Why Run Video Ads? Some Key Advantages Over TV Commercials
Video Ads Vs. TV Commercials June 5, 2024 | 4 min read In many ways, video ads and TV commercials are two sides of the same coin. Both are powerful tools for leveraging video marketing to your brand’s advantage, and each offer numerous benefits. However, they also have distinct
Best Practices for Creating an Effective Before and After Video
Creating the Perfect Before and After Video June 5, 2024 | 3 min read At Indigo Productions, we know that before and after content is a powerful tool in the marketing arsenal. It embodies the essence of “show, don’t tell,” providing a compelling visual narrative that clearly demonstrates what your
Mastering Location Scouting: A Key to Successful Video Productions
Whether you’re shooting a corporate video, a commercial, or a short film, the right location can make all the difference in bringing your vision to life. Locations play a pivotal role in elevating the overall production value and enhancing the effectiveness of your video marketing strategy.
Understanding The Importance Of B-Roll Footage
In every imaginable genre of video, the importance of crafting a compelling narrative is paramount. While an exceptional script and engaging dialogue play crucial roles, the magic often unfolds through the visuals. Enter B-roll footage, the unsung hero of video storytelling that adds depth, context, and visual appeal to any video project. In this blog post, we’ll delve into the significance of B-roll, explain what it is, and provide valuable tips on how to film and seamlessly integrate it into your video projects.
Indigo’s Favorite Video Projects of the Year
2023 was one of Indigo’s best years ever! From collaborations with the world’s biggest celebrities to fundraising films for prestigious charities and video series with broadcast-level production values, there was truly never a dull moment. Here are some of our favorite jobs from the past 12 months. We hope you enjoy these videos as much as we enjoyed working on them.
Mastering the Art of Conducting Video Interviews
In the world of video production, on-screen interviews are a powerful tool to captivate audiences and convey powerful narratives. Whether filming an interview with a CEO from a Fortune 500 company or a patient with a life-changing medical story, mastering the techniques of interviewing is essential for fostering an engaging and authentic on-screen presence about any subject matter.
